Thursday, September 29, 2016

Brooke Ulrich - Homecoming Young Alumnus

When Brooke Tuttle Ulrich was growing up on her family’s alfalfa farm in Holden, Utah, she was a typical farm girl and—she says—never wore shoes. She did some coloring and drawing; she dressed her cats up in doll clothes, but maintains she never thought she had a creative side at all.

Today, that creativity has burst forward resoundingly, as she is a bright star in the world of Internet bloggers on craftwork, design, renovation and restoration, and more, as well as for saving money in the process. Her blog “All Things Thrifty” draws more than a half-million viewers each month, and she boasts nearly 80,000 followers on Facebook and a like number on Pinterest. Clearly, Brooke is a not only a product of the digital age, but a key component of this medium in empowering individuals in their home life.

It’s true that, as is the case with all three of our homecoming honorees, this 2016 Young Alumnus of the Year’s work is all about improving the lives of others. All Things Thrifty’s goals are to inspire and equip readers to tackle their own projects confidently, to provide easily understood tutorials, and to share information to positively impact readers’ lives.

As a Sterling Scholar in art at Millard High School, where Brooke also excelled in track and field and on the drill team, she first started to realize what she calls her “visual brain” when she painted a mural on the school’s weight room wall. But, it was her career goal to teach communication and advise a dance group at a school somewhere. A scholarship to SUU set her on that path, with suitable courses and extracurricular work as an SUUSA leader, a Presidential Ambassador and a member of the Waukeenyans. She was granted her bachelor’s degree in 2004 and stayed on to earn a master’s degree in corporate communication in 2007, and while a severe ankle injury ended her dance dreams, she did teach communication both at SUU and at Dixie College.

She met and married her husband Dan while at SUU and had the couple not decided to buy a home in St. George in 2009, her destiny may well have been what she had earlier planned. What came to pass, however, is indeed a charmed confluence, as she thoroughly enjoys being a largely stay-at-home mother to her four children and, also, conducting her own satisfying and rewarding career as well as exercising her creative gifts.

It all began when she surveyed her new house, which she termed “beige” from top to bottom. Despite having put the family savings into the down payment, she decorated the home herself through her imagination, her artistic talent and an eye for stretching a dollar. Soon, it was “by-bye beige.” Her brother, Court, encouraged and coached her to share her progress with online photos and “All Things Thrifty” was born to almost instant popularity, spurred by her ample network of friends.

Although she is quick to credit her husband, a multi-talented craftsman, for his abilities in creating whatever she can imagine, her talents have made her a frequent guest on many Salt Lake City television feature programs, and landed her a spot as a Home Depot trainer hosting Do-It-Yourself workshops all over the country, including teaching women how to use power tools. Virtual workshops over the Internet are now in her portfolio and she sees video as the prime tool for the future. She has shown a marvelous ability to adapt with the rapidly changing digital world.

Other partnerships of Brooke’s include Proctor & Gamble, Better Homes & Gardens, Rust-oleum and Shaw Carpets. A current tribute to her abilities and success has come with her being featured on the current cover of Welcome Home magazine.


In all that she does, Brooke Ulrich embodies that true Thunderbird spirit borne of an experiential education. Knowledge, ability and vision, coupled with a desire to aid others, are the mainstays of her success.

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